Episode 74
Asking for genuine feedback with Arielle Nissenblatt
Today, I have the pleasure of introducing you to Arielle Nissenblatt, who wears many hats – she's the community marketing manager at Descript, the creative mind behind two fantastic podcasts, Feedback with Earbuds and Trailer Park, but I can’t stop there. Arielle also runs a vibrant, engaged Podcast Community on Discord which I have been a member of for quite some time. She also regularly speaks on stage about podcasting, and I’m thrilled I could pin her down to chat with me on this show.
Arielle is not your typical podcaster; she's a podcast recommendation aficionado, and her shows bring a unique twist to the podcasting world. The real treat for Arielle, is highlighting other creators through her podcasts and newsletter, and the value she brings to the industry as a support of the medium, is not to be understated.
Arielle's insights are pure gold for any podcaster looking to shake things up and connect with their audience in a meaningful way. To get more of Arielle's wisdom and to check out her podcasts, Feedback with Earbuds and Trailer Park, make sure to visit the links below.
LINKS WE MENTIONED
Arielle’s Current Favourite Podcasts
BAMBY MEDIA LINKS:
EQUIPMENT WE USE TO PRODUCE THIS PODCAST (PODCAST PLATFORM VERSION)
Aputure Amaran 200d LED Video Light
Transcript
today I'm interviewing Arielle
Speaker:Nissenblatt who is the community
Speaker:marketing manager at Descript.
Speaker:Descript is actually the podcast
Speaker:production platform that we use
Speaker:to do all our editing these days.
Speaker:we also do video snippets
Speaker:from within there.
Speaker:We do video podcasts within there.
Speaker:We do everything from within Descript.
Speaker:We transitioned over to
Speaker:that back in January.
Speaker:firstly, I was excited to have Ariel
Speaker:on because of that, but mostly because
Speaker:Ariel has two really cool podcasts.
Speaker:So she has one called Feedback
Speaker:with Earbuds, which is a podcast
Speaker:recommendation podcast that goes along
Speaker:with a podcast recommendation newsletter.
Speaker:The newsletter came first Then she
Speaker:has another one called trailer park,
Speaker:which is a podcast that showcases.
Speaker:So I wouldn't say that either of these
Speaker:are particularly normal or standard
Speaker:podcasts, but that's why I love
Speaker:them because they are interesting.
Speaker:They make you think differently.
Speaker:They are highlighting other people
Speaker:and we really go into why that's
Speaker:so important and how that can
Speaker:actually grow your own platform.
Speaker:If you're highlighting other
Speaker:people, Ariel is like a master.
Speaker:At community.
Speaker:So she's built a fantastic podcast
Speaker:community on discord, which I've
Speaker:been a member of for quite some time.
Speaker:She has a really engaged audience as
Speaker:well on LinkedIn, other platforms.
Speaker:I just think she's awesome.
Speaker:We cover a bunch of topics,
Speaker:the struggles that Ariel has.
Speaker:Around producing her own show
Speaker:which I know you're going
Speaker:to really resonate with.
Speaker:And then also, uh, how
Speaker:to encourage feedback.
Speaker:that's my takeaways.
Speaker:Now you go and take it away.
Speaker:I want you to take me back.
Speaker:To when you started that
Speaker:show 9th of October, 2019.
Speaker:talk to me about why you started it then.
Speaker:Yeah, I thought I would never
Speaker:have a podcast because I started
Speaker:listening to podcasts in 2014
Speaker:and was just a listener and loved
Speaker:listening to podcasts and wanted
Speaker:to find more podcasts to listen to.
Speaker:It's the reason I started a
Speaker:podcast recommendation newsletter.
Speaker:This podcast, Feedback with
Speaker:Earbuds, goes along with my
Speaker:podcast recommendation newsletter.
Speaker:And for years, people were like, Oh,
Speaker:you have a newsletter about podcasts?
Speaker:Do you have a podcast?
Speaker:And I was like, No, just a
Speaker:newsletter about podcasts.
Speaker:I don't need a podcast.
Speaker:There are already enough podcasts.
Speaker:And so many people said this
Speaker:to me, and I was adamant that
Speaker:I would never have a podcast.
Speaker:And then...
Speaker:I was working out with my friend Miriam.
Speaker:We had a, we shared a personal trainer.
Speaker:we were like running around a track and I
Speaker:was like, you know what, when I get home
Speaker:I'm going to record a podcast because I
Speaker:think I need one and she was like, you
Speaker:should have one to go along with your
Speaker:newsletter and I was like, okay, so then
Speaker:I just went home and I wrote a script
Speaker:and I recorded it And I really started
Speaker:it with not a lot of thought behind it,
Speaker:which is not what I advise people now
Speaker:when they're starting podcasts, that you
Speaker:really should put some thought into it.
Speaker:But my goal still, then and now is
Speaker:the podcast is not my priority when it
Speaker:comes to the Earbuds Podcast Collective.
Speaker:The newsletter is my priority and I
Speaker:have a podcast that goes along with it.
Speaker:I am always looking to
Speaker:grow the newsletter.
Speaker:The podcast, if it grows, that's great.
Speaker:But ultimately, what I like about having
Speaker:the podcast is I get to test technology.
Speaker:I get to say that I have a podcast
Speaker:because I work in podcasting.
Speaker:I get to chat with people.
Speaker:You know, I get to give my advertisers
Speaker:more bang for their buck because they
Speaker:can get an ad read on my podcast.
Speaker:And I get to highlight people who are
Speaker:curating podcast lists for my newsletter.
Speaker:So I have many, many
Speaker:reasons for doing the show.
Speaker:Beyond money and beyond downloads
Speaker:and, um, the show has evolved so
Speaker:much since, which I imagine you got a
Speaker:sense of going through the catalogue.
Speaker:I did.
Speaker:Yeah, I also subscribed to your
Speaker:newsletter quite a while ago as well.
Speaker:When I first started to look at
Speaker:this landscape of newsletters in
Speaker:podcasting, that sub stack started
Speaker:to be something where I realized.
Speaker:That there was all these things you
Speaker:could get involved with that weren't
Speaker:just audio, that had newsletters and how
Speaker:they interacted together and how they
Speaker:were great marketing for each other and
Speaker:how you've got different audiences for
Speaker:both of those things as well, right?
Speaker:You've got people that just want to
Speaker:read, and then you've got people that
Speaker:just want to listen, and then you've
Speaker:got people that want a bit of both.
Speaker:And so, I really like your show
Speaker:because it, it really highlights...
Speaker:Other people,
Speaker:Yeah, I think that it is slow, but the
Speaker:best way to grow your influence over
Speaker:time is by highlighting other people.
Speaker:And it really does take time.
Speaker:But if you are seen as somebody who
Speaker:is an advocate for other creators,
Speaker:people come to you and they trust you.
Speaker:So I've sort of been...
Speaker:cultivating that since 2017 when
Speaker:I started Earbuds, the newsletter.
Speaker:The premise of it is that each week
Speaker:is curated by a different person
Speaker:and anyone can curate a list and
Speaker:curators can select one of their
Speaker:own episodes as part of their theme.
Speaker:So, in and of itself, the point
Speaker:is to promote other people.
Speaker:And, I don't have to do all the
Speaker:work to curate all the lists, right?
Speaker:I just have to curate the people.
Speaker:And I just have to sort of
Speaker:say, Okay, this list is good.
Speaker:This list is a little bit
Speaker:too in this direction.
Speaker:We had a list pretty recently
Speaker:that touched on similar subjects.
Speaker:So I'm the ultimate curator, but for
Speaker:the most part, I am letting you, as
Speaker:the curator, choose the direction.
Speaker:And you'll notice if you look in the
Speaker:archives of the newsletter that the
Speaker:themes are absolutely all over the place.
Speaker:And they are specific, and they're
Speaker:broad, and they're everything in between.
Speaker:And it is.
Speaker:It's just a lot of fun and I
Speaker:built my career on, um, promoting
Speaker:other people, which is great.
Speaker:And definitely doing some
Speaker:self promotion of my own,
Speaker:Yeah.
Speaker:Yeah.
Speaker:And so from a, I guess, organizational
Speaker:standpoint, I just have a
Speaker:curious question around that.
Speaker:When they curate a list, do they submit?
Speaker:The audio to you to then put together
Speaker:or your editor, or do they do it all
Speaker:themselves and then put it together?
Speaker:Or how do they actually
Speaker:give everything to you?
Speaker:So the podcast has changed
Speaker:a lot since I first started
Speaker:making it on October 9th, 2019.
Speaker:When I first started,
Speaker:it was just me reading.
Speaker:And then after a while, I
Speaker:was like, this is boring.
Speaker:Actually, my mom told me this is boring.
Speaker:Let me be honest with myself.
Speaker:She was like, yeah, it's
Speaker:cute, but it's boring.
Speaker:And I was like, thank you so much.
Speaker:Uh,
Speaker:Mums are
Speaker:so good for
Speaker:that.
Speaker:Actually, let me go on a quick tangent.
Speaker:my biggest piece of advice when you have
Speaker:a podcast that is not growing is get
Speaker:somebody who does not love you to break
Speaker:it down, to critique you, but also you
Speaker:could get somebody who does love you
Speaker:and that person could be your mom to
Speaker:tell you where they are bored, anyway.
Speaker:when I started it, it was just me.
Speaker:Then I decided to interview the
Speaker:curators of each week's list of
Speaker:podcast recommendations and say, you
Speaker:know, what do you do in podcasting?
Speaker:Or what do you do outside of podcasting?
Speaker:How did you come to this theme?
Speaker:What episodes did you choose?
Speaker:That took me forever, as you can imagine,
Speaker:to source the, the curators, to make
Speaker:sure that I had time on the calendar
Speaker:to meet with them, to edit those in
Speaker:a timely way, to, it, it just took
Speaker:forever, and it was expensive, right?
Speaker:So...
Speaker:I think I did that for like a year
Speaker:and a half, and it was great, I
Speaker:mean, I got interview experience,
Speaker:but after a while I stopped doing
Speaker:that because I just didn't have time.
Speaker:And so I went back to, me
Speaker:essentially reading the newsletter
Speaker:with a little bit more commentary.
Speaker:And then I source a voice clip
Speaker:from the curator each week.
Speaker:and then she goes into why she
Speaker:chose these episodes for this theme.
Speaker:And it's just a lot more
Speaker:entertaining than if I did that.
Speaker:So I have a submission
Speaker:form on my website.
Speaker:That, uh, anybody can submit a
Speaker:list to me for our consideration.
Speaker:and then what happens is I get those
Speaker:submissions, I look at them, I decide if
Speaker:they are legit or if I like them or if
Speaker:they fit in with our editorial calendar.
Speaker:So we basically give them a
Speaker:list of questions that they need
Speaker:to answer and some guidelines
Speaker:for how to submit the clip.
Speaker:They send it back to us.
Speaker:I then record my intro and my
Speaker:outro on Descript, and then I
Speaker:bring in the file to Descript.
Speaker:Everything gets transcribed.
Speaker:We go from there.
Speaker:Okay, yeah, right, because that was
Speaker:something that, whenever you have
Speaker:other people involved outside of you.
Speaker:You know, and they're submitting things.
Speaker:That's always a question of like, is
Speaker:the quality going to be good enough?
Speaker:You know, like how are we
Speaker:going to organize these things?
Speaker:I think that that's just interesting to
Speaker:know the actual organizational prowess
Speaker:that's involved with doing something that
Speaker:is more of a curation than a standard,
Speaker:like standard sort of show, I suppose.
Speaker:You do have another show as well that
Speaker:I also really enjoy, trailer park,
Speaker:which is essentially trailers of
Speaker:shows that are coming out shows that
Speaker:maybe don't ever come out as well.
Speaker:That they just got really cool trailers.
Speaker:if you can give me a little bit of
Speaker:a, a reason as to why you started
Speaker:that one as well, because again, it's
Speaker:not like a traditional sort of show.
Speaker:It's.
Speaker:It's still kind of a curation.
Speaker:I mean, it is a curation of
Speaker:different shows, highlighting other
Speaker:people, but in a intriguing way,
Speaker:Yeah.
Speaker:And also for educational
Speaker:purposes, which I'll get into.
Speaker:Yeah, I was driving with my, my
Speaker:friend Abby in 2022, June, 2022,
Speaker:we were driving from Chicago to
Speaker:Omaha, Nebraska, six hour drive.
Speaker:And Abby was my first podcast friend.
Speaker:We met at our first job after college and
Speaker:we always listen to podcasts together.
Speaker:But in 2022, we were driving and we were
Speaker:like, let's find a podcast to listen to.
Speaker:We have so many hours.
Speaker:We love the open road.
Speaker:Let's go.
Speaker:We didn't know what to listen to.
Speaker:You know, I had some suggestions,
Speaker:because I always have suggestions, but
Speaker:we wanted to try something new, so we
Speaker:went to Apple Podcasts, and we looked
Speaker:at the new and noteworthy section, and
Speaker:we just started testing out a bunch
Speaker:of the trailers, and we just pressed
Speaker:play on them, and we would listen, and
Speaker:some of the trailers were 30 seconds,
Speaker:some were a minute, some were up to
Speaker:three minutes, great, what I noticed,
Speaker:because I had listened to some of the
Speaker:full podcasts that were being featured
Speaker:on New and Noteworthy, I noticed that
Speaker:some of the trailers didn't quite match
Speaker:up tonally with the rest of the shows.
Speaker:for example, there's a show called,
Speaker:um, The Turning, The Sisters
Speaker:Who Left, from Rococo Punch.
Speaker:It's about Mother Teresa, and it's
Speaker:fascinating, but the trailer was
Speaker:not intriguing to Abby, and I had to
Speaker:explain to her, I was like, no, no,
Speaker:I promise, the show is really good.
Speaker:and she was like, yeah, but the
Speaker:trailer just doesn't do it for me,
Speaker:and I was like, that's so weird,
Speaker:because you would love the show.
Speaker:So that made me think, how do you
Speaker:make sure that you are promising
Speaker:something in the trailer that then
Speaker:gets delivered in the actual show?
Speaker:Because that is one really great
Speaker:way to lose a potential listener, is
Speaker:to promise something by way of the
Speaker:description, promise something by way
Speaker:of the cover art, promise something by
Speaker:way of the trailer, promise something
Speaker:by way of the first 30 seconds of the
Speaker:episode, and then not deliver on that
Speaker:promise in the rest of the show, right?
Speaker:So how do you make sure
Speaker:everything matches up?
Speaker:And that's what made me
Speaker:deep dive into trailers.
Speaker:And I posted on Twitter saying, Does
Speaker:anybody want to start a trailer podcast?
Speaker:And, um, Tim Villegas, who is
Speaker:my co host, but was at one point
Speaker:just an internet acquaintance, was
Speaker:like, Yeah, I'll do this with you.
Speaker:And I was like, Great, let's go.
Speaker:he's got a beautiful voice too.
Speaker:Like
Speaker:it's, it's, it's nice to listen to.
Speaker:So what would you say is the
Speaker:thing that you dislike about your
Speaker:podcasting experience to date?
Speaker:That's such a good question
Speaker:and let me just compliment you.
Speaker:I love being asked questions
Speaker:that I don't always get asked.
Speaker:So thank you for having these questions.
Speaker:cause it makes you think and it makes
Speaker:you not just rely on, you know, the
Speaker:talking points that you're used to using.
Speaker:So I'm going to reach into
Speaker:my brain at this point.
Speaker:I have never been the
Speaker:most organized person.
Speaker:And.
Speaker:I wish, I always wish I could get
Speaker:better at that, and that is on me.
Speaker:I'm gonna say a hundred percent.
Speaker:I think it's a hundred percent.
Speaker:And I know that there are tools
Speaker:out there that can help me.
Speaker:And I'm talking about, like, Notion.
Speaker:I need to learn how to use Notion better.
Speaker:I need to get my processes in place.
Speaker:I need to get my standard
Speaker:operating procedures.
Speaker:And I need to be able to have those all
Speaker:written out, so that, God forbid, if
Speaker:Devin Decomo, who works for me, needs
Speaker:to move on to another job, I could
Speaker:teach somebody else how to do this.
Speaker:But I really hope she doesn't leave me.
Speaker:So, basically, I really need to
Speaker:get my stuff in order, because...
Speaker:I think that if I was doing less when
Speaker:it comes to organizing myself, uh, if
Speaker:I just put some processes in place, I
Speaker:could spend more time marketing the show.
Speaker:And spend more time marketing
Speaker:the newsletter as well.
Speaker:So, what I don't like is that I
Speaker:don't have as much time to spend
Speaker:on marketing as I wish I did.
Speaker:Like I said, we get
Speaker:submissions from people.
Speaker:So they submit a list of five
Speaker:podcasts, and I'm the only one
Speaker:who gets the email for that.
Speaker:So then I have to forward that to Devin.
Speaker:And I do this every single time, that's
Speaker:like one tiny example of something
Speaker:that I could probably save at least,
Speaker:10 minutes a day, or something like
Speaker:that, on, on small things like this.
Speaker:also, text expanders, keyboard
Speaker:shortcuts, are things that I just don't,
Speaker:I have not, I know that I just need
Speaker:to take a day and learn these things.
Speaker:and just get some muscle memory
Speaker:in, and I just have not had
Speaker:the time to get around to it.
Speaker:so it's not so much
Speaker:the production process.
Speaker:I think if you asked me three months
Speaker:ago, I would have said, I hate
Speaker:editing in Audacity, but I don't do
Speaker:that anymore, I edit into script.
Speaker:So, and what I really love about
Speaker:Descript, here is what has saved me so
Speaker:much time, is, the playback feature.
Speaker:Because essentially what I do is
Speaker:I voice my script, I drag in the
Speaker:voice clip from the curator, and
Speaker:then I voice the end of my script.
Speaker:and then, I go through it, and cut
Speaker:out my ums and ahs, and I cut out
Speaker:every time that I retook a line.
Speaker:But, I used to have to
Speaker:do that at, you know,
Speaker:1x speed on Audacity.
Speaker:And now, I do it at 1.
Speaker:75, and So if I could find more
Speaker:ways to cut that, let's go.
Speaker:Okay.
Speaker:And so, I want to know from you how
Speaker:you encourage, cause I feel like
Speaker:you're pretty good at this, how
Speaker:you encourage feedback from your
Speaker:listeners or people in the community.
Speaker:You've got a discord, do you
Speaker:run that discord channel?
Speaker:The podcast community discord channel.
Speaker:hmm.
Speaker:How do you encourage feedback?
Speaker:I think because that's something
Speaker:that people really struggle with.
Speaker:It's like pulling teeth at times.
Speaker:And I think often that is because
Speaker:you just don't have enough
Speaker:listeners to get feedback.
Speaker:That is definitely a thing.
Speaker:I mean, feedback with earbuds
Speaker:gets 500 downloads per episode and
Speaker:I maybe hear from three people.
Speaker:So, I don't tend to ask for feedback,
Speaker:but when I do, I receive responses.
Speaker:But, the way that I ask is, Very obvious.
Speaker:I say, I want to hear from you
Speaker:because I want to prove that it is
Speaker:possible to hear from your listeners.
Speaker:Right?
Speaker:I have said that explicitly on the show.
Speaker:I don't know if you listened
Speaker:to that episode, but I was
Speaker:like, I'm doing an experiment.
Speaker:I want to know what it takes for
Speaker:you to follow my call to action.
Speaker:Right?
Speaker:If you are listening to this, what is
Speaker:it that is going to cause you to deviate
Speaker:from what you would normally do after
Speaker:listening to the show and leave me a
Speaker:rating or review on Apple Podcasts?
Speaker:What is going to cause you to navigate
Speaker:away from your driving right now, you
Speaker:know, or washing the dishes or walking
Speaker:your dog and cause you to go onto
Speaker:the computer and send me an email?
Speaker:Because I take stock of what I do.
Speaker:Or when I'm listening to a
Speaker:podcast, I take stock of what
Speaker:makes me go and do something.
Speaker:And I really try to be aware of that.
Speaker:What makes me shift my user
Speaker:behavior, my listener behavior.
Speaker:And I try to put myself in the
Speaker:shoes of a listener and say, or
Speaker:even tell them I am trying to
Speaker:put myself in your shoes, right?
Speaker:Like again, over communicating, erring on
Speaker:the side of crazy transparency and just.
Speaker:Telling them why hearing from you
Speaker:would be really, really helpful for me.
Speaker:If I just say, I'd love to hear from
Speaker:you, that's really not compelling.
Speaker:Why, why do you want to hear from me?
Speaker:What is it going to do?
Speaker:Is it just for a vanity metric to
Speaker:say X number of people reached out
Speaker:after listening to this episode?
Speaker:Or do I genuinely need
Speaker:feedback on something?
Speaker:Because if not, I would,
Speaker:you know, say whatever.
Speaker:It doesn't matter because these
Speaker:podcast, on average are listening to
Speaker:seven other podcasts every week and
Speaker:you are one of them and that's great
Speaker:and So I I think give them a reason to
Speaker:reach out give them a reason to Be in
Speaker:contact with you because otherwise like
Speaker:save your asks I think is essentially
Speaker:what I'm saying because there's just
Speaker:so many communities for them to be
Speaker:Hanging out with online or in real life
Speaker:That's so good.
Speaker:Yeah, I
Speaker:don't know where that came from.
Speaker:This is why it's good
Speaker:to ask new questions.
Speaker:it's good because it's
Speaker:something I talk about as well.
Speaker:It's like the over asking
Speaker:to becomes diminished.
Speaker:Like as in, if you, at the end of
Speaker:every episode or at the middle of
Speaker:every episode, you'd be like, I'd love
Speaker:you to write my show and review it.
Speaker:And.
Speaker:That no one does that, like no one,
Speaker:really, you know, you, you have to be,
Speaker:they have to be a super fan for them to
Speaker:get that from you and then go and do it.
Speaker:What's the compelling reason why
Speaker:someone would go and do that?
Speaker:And there's, like, you've said
Speaker:something really good there about
Speaker:being super transparent with
Speaker:why you want feedback from them.
Speaker:could be as much as like,
Speaker:man, this is a lonely journey.
Speaker:And I would love to hear from
Speaker:you exactly.
Speaker:I never hear from people.
Speaker:I just love a little
Speaker:bit of contact there.
Speaker:If you've got any ideas or make it
Speaker:really specific what you're asking
Speaker:for so that they feel compelled
Speaker:to actually do something about it.
Speaker:Another mistake that people make
Speaker:is, say you do come up with really
Speaker:great wording to put in your mid
Speaker:roll or even just like during your
Speaker:intro or outro about why somebody
Speaker:should leave a rating and review.
Speaker:The mistake that people make is
Speaker:leaving that in there forever.
Speaker:That has to be changed up.
Speaker:Because you sort of need to shock
Speaker:people into changing their behavior.
Speaker:If you don't shock people, they're
Speaker:going to learn to glaze over that.
Speaker:A lot of people tune out once the
Speaker:outro of your podcast starts because
Speaker:they know exactly where this is going.
Speaker:They know it's ending.
Speaker:So you need to, like,
Speaker:make them stick around.
Speaker:On Trailer Park, the podcast
Speaker:trailer podcast, we try to make
Speaker:every single outro different.
Speaker:And we would do a read for our sponsors.
Speaker:In the outro, but every single
Speaker:time we would do a different
Speaker:read for our sponsors.
Speaker:We would make sure that it never
Speaker:sounded the same and that every
Speaker:single time we signed off, we also
Speaker:had a fun blooper and people started
Speaker:glomming onto those bloopers and
Speaker:being excited about those bloopers.
Speaker:One time we didn't have a blooper and
Speaker:somebody said, I wish you had a blooper.
Speaker:So change it up.
Speaker:Yeah.
Speaker:Yeah, going into encouraging
Speaker:people to listen to the end.
Speaker:Colin and Samir do that
Speaker:really well on YouTube.
Speaker:So they have like a.
Speaker:Uh, deep dive section that they talk
Speaker:about at the end, where they have like
Speaker:a gripe and they talk about it at the
Speaker:beginning so that they're trying to
Speaker:get people all the way to the end.
Speaker:and it's much harder on
Speaker:YouTube than it is on podcast
Speaker:platforms to get to the end.
Speaker:You've got three and a half
Speaker:minutes max ish on YouTube versus.
Speaker:It's basically almost the whole
Speaker:length of an episode on podcast
Speaker:platforms, depending on how
Speaker:interesting you are, I suppose.
Speaker:the second last thing I kind of want
Speaker:to touch on there is I did a review.
Speaker:Recently on YouTube, where, because
Speaker:we use Descript as our, production
Speaker:sort of flow now, and Descript
Speaker:has recently acquired Squadcast,
Speaker:which I think is super cool.
Speaker:If you don't know what Squadcast
Speaker:is, it's like Riverside FM.
Speaker:It's like SimCaster.
Speaker:it's this remote recording situation.
Speaker:Um, so Descript acquired
Speaker:Squadcast and I did a review.
Speaker:And they're still in
Speaker:beta with the rollout.
Speaker:And I wanted to allow, I guess, you a
Speaker:platform to talk about what's coming
Speaker:on Squadcast with the remote recording.
Speaker:I know they just
Speaker:announced 4k capabilities.
Speaker:Yeah, so, SquadCast was acquired
Speaker:by Descript in August is when
Speaker:we made the announcement.
Speaker:And what that now means is that
Speaker:if you use Descript, you have
Speaker:access to SquadCast for free.
Speaker:And if you use SquadCast but don't yet
Speaker:use Descript, You will just be paying
Speaker:one price if you want to have Descript.
Speaker:So you're essentially just paying
Speaker:for Descript and you have access
Speaker:to both Squadcast and Descript.
Speaker:And the reason you would use a service
Speaker:like Squadcast or Riverside or Zencastr
Speaker:over something like Zoom is because
Speaker:it records your audio and your guests
Speaker:audio locally, making your audio and
Speaker:video quality just so much better.
Speaker:So, Squadcast and Descript
Speaker:right now are one company.
Speaker:Squadcast is in Descript.
Speaker:It's actually called
Speaker:Squadcast by Descript now.
Speaker:But they are still functioning
Speaker:as two separate apps.
Speaker:So in order to schedule a Squadcast
Speaker:session, you still go to squadcast.
Speaker:fm or you can go into your Descript
Speaker:app and set it up from there.
Speaker:You can click a button and
Speaker:it'll take you to Squadcast.
Speaker:Eventually, SquadCast will be
Speaker:completely within Descript,
Speaker:so, everything in one place.
Speaker:All the way from, you know, sending
Speaker:your invitations to your guests, all
Speaker:the way to audiograms, post production,
Speaker:even publishing to some hosting sites.
Speaker:Yeah, perfect.
Speaker:I mean, I can see that workflow.
Speaker:We're working really well for
Speaker:us here at Bambi media because
Speaker:we have so many clients.
Speaker:that we recommend using Riverside, and
Speaker:then we go into their Riverside accounts,
Speaker:we download the stuff from there, and
Speaker:then we pull it into Descript and we
Speaker:do a big, you know, we do all the fancy
Speaker:things that we do, um, from within there.
Speaker:If there was a way that it could be
Speaker:that they're already In our sort of
Speaker:descript backend recording straight
Speaker:into there for us, then that makes
Speaker:things easier for them as well.
Speaker:They're just going to one place and
Speaker:they don't have to have a separate fee.
Speaker:I suppose for that, that I can
Speaker:see it working really well as
Speaker:it has to how it plays out.
Speaker:Let's see, like, we don't know yet
Speaker:how they're going to integrate and
Speaker:all that sort of thing, but I'm
Speaker:excited for that.
Speaker:I think I would just say, like,
Speaker:if you come across something that
Speaker:is less than a stellar experience,
Speaker:we want to hear about that.
Speaker:We are very open to having
Speaker:those conversations.
Speaker:one to one we would like to
Speaker:have those conversations to
Speaker:find out what went wrong.
Speaker:Because probably there is somebody
Speaker:on our team who can figure
Speaker:out how to make it go right.
Speaker:Or, you know, we just want to gather
Speaker:the feedback and say, here's what needs
Speaker:to go into the next round of updates.
Speaker:Okay.
Speaker:Last question then.
Speaker:What is your current favorite podcast to
Speaker:listen to or top three, if that's hard?
Speaker:I love that stipulation
Speaker:by saying current.
Speaker:That's very important.
Speaker:I will give three because when
Speaker:given the opportunity I would
Speaker:like to recommend more than one.
Speaker:Okay, I listen every morning
Speaker:to the Daily Zeitgeist.
Speaker:It's my favorite...
Speaker:News podcast.
Speaker:It's comedy slash news.
Speaker:It's great.
Speaker:And I highly recommend it.
Speaker:It has a very amazing, engaged community.
Speaker:And I'm just such a big fan of how
Speaker:they've built that community and
Speaker:also how over the years I have Just
Speaker:become so familiar with the hosts.
Speaker:And I think it's a great example of
Speaker:people who grow along with their fans
Speaker:and incorporate ideas from their fans.
Speaker:So I love the daily Zeitgeist,
Speaker:highly recommend it.
Speaker:If you decide you want to get into it, I
Speaker:recommend giving yourself a few episodes
Speaker:before saying, well, this isn't for me.
Speaker:Cause it can kind of be intense at first.
Speaker:So you kind of need to get in on the
Speaker:inside jokes before you, um, give up.
Speaker:So please don't give up.
Speaker:I also really love listening to who
Speaker:weekly, which is a pop culture podcast.
Speaker:It is so funny.
Speaker:It makes me laugh out loud.
Speaker:they go through the week's
Speaker:news in celebrity slash pop
Speaker:culture, and they break people
Speaker:up into the who's or the them's.
Speaker:The who's are people that
Speaker:you're like, who, who is that?
Speaker:And the them's are like, oh, them, right?
Speaker:So they're like, is that a who or a them?
Speaker:And they'll bring up people and they'll,
Speaker:they'll like categorize these people.
Speaker:But then over time, they also start
Speaker:to categorize inanimate objects.
Speaker:So they'll be like.
Speaker:Okay, is, um, a Mac a who or a them?
Speaker:Is a Windows a who, a who or a them?
Speaker:It's so ridiculous, but it's so great,
Speaker:and then you'll find yourself in life
Speaker:referring to things as who or thems.
Speaker:And it's also a study in PR and who
Speaker:gets covered, it's so much smarter
Speaker:than just a pop culture show.
Speaker:And the, the hosts are amazing.
Speaker:I'm really passionate about it.
Speaker:And then the last one I want to recommend
Speaker:is called, uh, Crime Writers On.
Speaker:It's a podcast that is a weekly round
Speaker:table of four people who have all worked
Speaker:in investigative, either podcasts or
Speaker:TV or writing, they review a podcast
Speaker:or a movie or a documentary, That is
Speaker:investigative or true crime in nature.
Speaker:And they give it a thumbs
Speaker:up or a thumbs down review.
Speaker:And it's a nuanced conversation and
Speaker:it's really great for recommendations.
Speaker:Oh my gosh, we're definitely going
Speaker:to put all of those in the show notes
Speaker:so that people can go and subscribe
Speaker:to those shows and listen to them.
Speaker:We're also going to put
Speaker:Ariel shows in here as well.
Speaker:So feedback with earbuds, Trailer Park.
Speaker:Please go and listen to Ariel
Speaker:stuff because They feel punchy.
Speaker:That's interesting.
Speaker:It's curated.
Speaker:It's different.
Speaker:It's exposing you to a world of
Speaker:podcasting that you didn't know existed.
Speaker:And I think that's my favorite thing
Speaker:about it is that it just lets you
Speaker:dive into a medium that is still.
Speaker:Growing, it's still new, even
Speaker:though it's 12, 15 years, you know,
Speaker:in, uh, it's still developing.
Speaker:And so I really want to thank you for
Speaker:being on this show today and exploring
Speaker:these bits of podcasting with me.
Speaker:I just think that you're a just
Speaker:beautiful, wonderful human that's
Speaker:doing awesome things for podcasting.
Speaker:And I've really enjoyed this chat.
Speaker:I really enjoyed this chat too.
Speaker:I'm in the U.
Speaker:S.
Speaker:so it's late for me, but I
Speaker:feel like I'm on it right now.
Speaker:So thank you for having me.
Speaker:Thank you for asking
Speaker:such great questions.
Speaker:I really, I'm about
Speaker:to go on a first date.
Speaker:We mentioned this and I, what I like
Speaker:about dating is the same thing that I
Speaker:like from a great interview, which is
Speaker:that if your date partner is good at what
Speaker:they're doing, they ask great questions
Speaker:and they make you think and you did that.
Speaker:So thank you.
Speaker:Thank you for my pregame.
Speaker:Yay!
Speaker:Yeah.
Speaker:Great.
Speaker:Go and ask them lots of
Speaker:questions about podcasting.
