Episode 50

How to write great podcast episode titles

Published on: 5th August, 2022

Picking a good title for an episode is one of the most common questions we get here at Bamby Media. It’s actually really tricky! How do you know what makes a good title?

Firstly, let’s consider the reasons why you want a good title. The main reason is what you’d expect - you want a title that is clickbaity. Something intriguing enough that someone can’t help but want to listen to it.

The other is because of the title's importance for organic reach. 

How effective is your title at turning up in searches? (I have a Podcast Masterclass coming up that talks specifically to organic reach and we go into this in a lot of depth).

Searches are based on your podcast title, episode title and episode description. You really want to make sure they are full of SEO keywords that are related to the topic you’re discussing, otherwise you’re really missing out.

Organic reach is really important when you’re starting out. You want to reach those listeners that have never heard of you, and you can do this via keyword searches.

So definitely think about your episode titles:

  • What are people searching for?
  • How does your topic relate to what people are searching for?
  • How do you tie it together and also make it something someone wants to click on?

I also run through some less than ideal episode titles, and give you some valuable tips on how to improve the effectiveness of them.

There are a few other ways you can optimise titles - it’s pretty lengthy! If you are interested in learning more I’m running a Masterclass specifically on organic reach where we take a deep dive into great podcast titles.

So - think about your titles and think about how you can really upgrade and improve them, to get those people interested in your topics that previously had no idea your podcast existed.

 

Our Next Podcast Growth Masterclass:

HOW TO BOOST YOUR ORGANIC REACH

When: Tuesday, 16th August, 2022

Time: 12pm - 1pm

Where: Online via Zoom



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www.bambymedia.com

 

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About the Podcast

Pump Up Your Pod
Every entrepreneur by now has probably been told that having a podcast is great for business. But why is it so good? How do you actually grow your show and reach your target audience? There are a lot of questions and I'm here to answer them.I’ll be sharing tips, providing training, answering your questions down to the nitty-gritty stuff and generally supporting you to help you pump up your podcast and have fun doing it. When you do it right, your business, your personal brand and your reach is only ever going to expand. What’s not to love about that?
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About your host

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Brianna Ansaldo

Brianna is the Head Honcho of Bamby Media and founder of this whole jazzy business of fun times. She is an award-winning songwriter, audio producer, musician and all-round doofus. With a Bachelor’s Degree in Audio Production from the Queensland Conservatorium of Music, Brianna loves the techy side above all else.

Equal parts silly and brutally honest, she’s a force to be reckoned with. If something isn’t working, she will tell you straight up. No messing around. Deliver on your promises and provide quality above all else.